2014-15 Catalog

Cosmetics and Fragrance Marketing BS Degree Program

http://fitnyc.edu/cfm

School of Business and Technology

Applications accepted for fall only.      NYSED: 20045      HEGIS 0599

The major in Cosmetics and Fragrance Marketing offers students the creative, technological, and analytical capabilities necessary to prepare for executive, managerial, and support positions in the cosmetics, fragrance, and toiletries industries.

Semester 5Credits
MAJOR AREACM 341 - Cosmetics and Fragrance Marketing3
RELATED AREAMG 304 - Information Systems2
LIBERAL ARTSMA 311 - Mathematical Modeling for Business Applications*3
SC 046 - Basic Chemistry for Cosmetics and Fragrances Laboratory1
SC 146 - Basic Chemistry for Cosmetics and Fragrances3
choice - see Speech*3
Semester 6
MAJOR AREACM 023 - Cosmetic Product Knowledge Lab1
CM 323 - Cosmetic Product Knowledge2
RELATED AREADE 301 - Visual Presentation for the Cosmetics and Fragrance Industry2
PK 302 - Packaging Design for Cosmetics and Fragrance Marketing2
LIBERAL ARTSEN 321 - Strategies of Business Communication3
MA 222 - Statistical Analysis*3
SS 242 - Microeconomics3
Semester 7
MAJOR AREACM 024 - Fragrance Knowledge Lab1
CM 424 - Fragrance Knowledge2
CM 442 - Global Brand Management in Cosmetics and Fragrance3
LIBERAL ARTSSS 345 - Fundamentals of Finance for Fashion Industries3
choice - see Social Sciences* 3
GENERAL EDUCATIONchoice - see American History* G103
choice - see Foreign Language* G83
Semester 8
MAJOR AREACM 423 - Cosmetic and Fragrance Product Development Workshop3
CM 425 - Environmental Fragrancing3
IC 498 - Senior Internship D: Career Planning4
LIBERAL ARTSPL 431 - Philosophy: Ethics3
choice - see Foreign Language*3
TOTAL CREDIT REQUIREMENTS
GENERAL EDUCATION6
MAJOR AREA22
RELATED AREA6
LIBERAL ARTS31
 Total Credits: 65

* Fall 2014 Requirements: See below.

FIT's Gen Ed courses are organized along the following categories: G1 Basic Communication; G2 Mathematics; G3 Natural Sciences; G4 Social Sciences; G5 Western Civilization; G6 The Arts; G7 Humanities; G8 Foreign Language; G9 Other World Civilizations; G10 American History. 

American History: 3 credits
CHOICE of EN 272 or HI 202 (G10).

Foreign Language: 6 credits
Two semesters of the same foreign language, one of which must meet G8.

Mathematics:
Algebra proficiency must be completed prior to enrolling in MA 311. Arithmetic proficiency must be completed prior to enrolling in MA 222.

Social Sciences: 3 credits
CHOICE of SS 353, 354, 355, 356, or 374.

Speech: 3 credits
CHOICE of EN 241, 242, 244, or 342.

NOTE:  Business and Technology bridge course B.S. condition: SS 141 Macroeconomics (this course is the prerequisite for SS 242 Microeconomics at the bachelor degree level).

Courses

CM 023 — Cosmetic Product Knowledge Lab

1 credit; 2 lab hours

Through laboratory and evaluation activities, students learn how cosmetics look, feel, and smell individually and when combined. In the studio, they compound products and begin to evaluate marketed cosmetics.
Prerequisite(s): SC 046, SC 146, and CM 341
Co-requisite(s): CM 323.

CM 024 — Fragrance Knowledge Lab

1 credit; 2 lab hours

Through laboratory and evaluation activities, students learn how fragrance raw materials smell individually and when combined. Trained in the studio, they compound fragrances and learn to evaluate both fine fragrances and fragrances used in functional products.
Prerequisite(s): SC 046 and SC 146
Co-requisite(s): CM 424.

CM 151 — The Business of Beauty

3 credits; 3 lecture hours

This course provides an overview of the techniques used to market consumer products in the beauty industry from ancient times to the present. The history, culture, and key entrepreneurs of this industry and the companies they built are examined.

CM 311 — The Cosmetics, Fragrances, and Toiletries Industries

3 credits; 3 lecture hours

Introduces historical usage of cosmetics, fragrances, and toiletries and the transition from household recipes to marketable retail products. Describes types of suppliers, vendors, retailers, and auxiliary services involved in producing and marketing the products of the industry.

CM 323 — Cosmetic Product Knowledge

2 credits; 2 lecture hours

Students learn how cosmetics are created and manufactured for the marketplace and study the natural and synthetic raw materials used in the process. The marketability of cosmetics and regulatory issues in today's cosmetics business are also examined.
Prerequisite(s): SC 046, SC 146, and CM 341
Co-requisite(s): CM 023.

CM 341 — Cosmetics and Fragrance Marketing

3 credits; 3 lecture hours

Students learn the basic principles of marketing for the cosmetics and fragrance industry. Global and external factors, corporate capabilities, product need, planning, promotion, and launch are considered.

CM 351 — The European Cosmetics and Fragrance Industries

3 credits; 3 lecture hours

Students develop a firsthand understanding of the cosmetics and fragrance marketing process from the European perspective. Issues in product development, production, and retail marketing strategies are addressed through on-site visits to world-renowned manufacturers, suppliers, and retailers. Approximately three weeks in June.
Prerequisite(s): approval of instructor.

CM 423 — Cosmetic and Fragrance Product Development Workshop

3 credits; 3 lecture hours

Through a workshop format, students develop and implement strategies to create products in the cosmetics and fragrance industries. Emphasis is on determining the need for new entries in the market and the interdepartmental teamwork required to successfully launch a company's product.
Prerequisite(s): CM 323, CM 341, and CM 424.

CM 424 — Fragrance Knowledge

2 credits; 2 lecture hours

Learning about olfaction and the role played by the sense of smell, students examine how fragrances are created and manufactured for the marketplace. Natural and synthetic raw materials used in the manufacture of fragrances are studied. Students train in the classification of fragrances into odor families, evaluate the marketability of fragrances, and review the regulatory issues related to the business.
Prerequisite(s): SC 046 and SC 146
Co-requisite(s): CM 024.

CM 425 — Environmental Fragrancing

3 credits; 3 lecture hours

This course provides a historical background in environmental fragrancing from its spiritual origins in the ancient world to its current market status. Students develop a knowledge of technical terminology and become familiar with home fragrance delivery systems and fragrance types used for environmental fragrances.

CM 442 — Global Brand Management in Cosmetics and Fragrance

3 credits; 3 lecture hours

This course builds upon knowledge learned in CM 341 and focuses on the key components required to successfully manage a cosmetics or fragrance brand in a global environment. Topics include forecasting, planning, inventory management, global launch strategies, commerce partner selection, and growing profitability.
Prerequisite(s): CM 341.