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AC 322 — Publicity/Public Relations for Visual Arts Management
3 credits; 3 lecture hours
Designed for Art History and Museum Professions majors, this course examines public relations as a management function in museums. Students study how public relations is used to further museum goals by examining how it relates to exhibitions, fundraising, and retail operations. Working with public opinion research data, students create press kits and public relations programs.
Advertising and Marketing Communications BS Degree Program
School of Business and Technology Applications accepted for fall and spring. NYSED: 20788 CIP: 09.0903 Students in the Advertising and Marketing Communications major develop integrated marketing communication (IMC) campaigns, media plans, and special events; direct and produce television and radio commercials; and write print ads, press releases, and newspaper and magazine articles. Guided by a faculty of practicing professionals, students acquire the knowledge and skills necessary to apply for positions in the communications industry in advertising management, advertising strategy and creative execution, public relations/publicity, fashion journalism, corporate communications, media planning, electronic media production, IMC management, and brand management. Curriculum below is for the entering class of fall 2024.
Entrepreneurship for the Fashion and Design Industries BS Degree Program
...Entrepreneurship 3 RELATED AREA AC 311 - Integrated...Applications or MA 322 - Statistics, Machine Learning...
Fashion Design–Intimate Apparel
...met), or AC 114 , BE 261 , CL 112 , CL 132 , CT 305 , CT 322 , DE...
Fashion Design–Knitwear
http://catalog.fitnyc.edu/undergraduate/majors/baccalaureatedegreeprograms/fashiondesignknitwear/
...met), or AC 114 , BE 261 , CL 112 , CL 132 , CT 305 , CT 322 , DE...
Fashion Design–Special Occasion
...or AC 114 , BE 261 , CL 112 , CL 132 , CL 132 , CT 305 , CT 322...
Fashion Design–Sportswear
http://catalog.fitnyc.edu/undergraduate/majors/baccalaureatedegreeprograms/fashiondesignsportswear/
...met), or AC 114 , BE 261 , CL 112 , CL 132 , CT 305 , CT 322 , DE...
Cosmetics and Fragrance Marketing BS Degree Program
...Applications or MA 322 - Statistics, Machine Learning...credits. IC 497 or AC 321 , DM 435...
Home Products Development BS Degree Program
...MAJOR AREA HP 322 - Home Products Brand...Advertising and Marketing Communications (AC) , Communication Design Foundation...
Footwear and Accessories Design One-Year AAS Degree Program
...the following: AC 111 , AC 114 , AC 141...202 , ID 151 , ID 322 , IL 127 , IL...
Footwear and Accessories Design AAS Degree Program
...4 credits: AC 111 , AC 114 , AC 141...202 , ID 151 , ID 322 , IL 127 , IL...
Fashion Design–Children’s Wear
...met), or AC 114 , BE 261 , CL 112 , CL 132 , CT 305 , CT 322 , DE...
Packaging Design BFA Degree Program
http://catalog.fitnyc.edu/undergraduate/majors/baccalaureatedegreeprograms/packagingdesignmajor/
...Advertising and Marketing Communications ( AC ); Animation, Interactive Media...of EN 266 , EN 322 , EN 325 , EN...
Production Management: Fashion and Related Industries AAS Degree Program
...CHOICE of AC 111 , or FM 116 , FM 203 , FM 303 , FM 322 , IC 297...