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VP 404 — Advanced Brand Experience in Retail Design

2 credits; 1 lecture and 2 lab hours

This course presents a further understanding of the retail experience with an emphasis placed on innovation, technical skills and research analysis. Overall design concepts, fixtures, choice of materials and graphic components will be studied, applied and evaluated. Students will develop documentation that meets industry standards as well as advanced rendering and visualization techniques.
Prerequisite(s): VP 304.

Spatial Experience Design

School of Art and Design Applications accepted for fall only.      NYSED: 36131      CIP:  50.0499 The major in Spatial Experience Design prepares students for opportunities in spatial experience fields, including careers in exhibition design, retail design, product display, events, stage and screen, brand environments and themed places and spaces. An internship is required. Curriculum below is for the entering class of fall 2024.