DE 401 — Point-of-Purchase Ad/Display
2.5 credits; 1 lecture and 3 lab hours
For Packaging Design students. The dynamics of the packaging/display relationship as a catalyst to the sale of merchandise are presented. Coursework includes the development of point-of-purchase (POP) graphic designs and the techniques, materials, and construction of basic POP ideas.
...5 credits (minimum). CHOICE of DE 234 , DE 401 , VP 401 , VP 404 , VP 421...