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PK 341 — Digital Tools I
2 credits; 1 lecture and 2 lab hours
Through hands-on interaction, students learn the digital tools used to develop brand packaging designs. Students utilizing the toolbox, plug-in resources, application of scanned and designed images. Students learn the tools and techniques to create designs that communicate the brand, stand out in the marketplace, capture customers but also meet specifications.
Corequisite(s): PK 318.
Cosmetics and Fragrance Marketing BS Degree Program
...MAJOR AREA CM 341 - Beauty Marketing for...Knowledge 2 RELATED AREA PK 302 - Packaging...