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FM 324 — Business of Licensing

3 credits; 3 lecture hours

Students examine the business aspects of licensing as they apply to the fashion industry, from licensing assignments through the merchandising approval process. Appropriate skills for negotiating and planning licensed product lines are developed. Business and career opportunities with manufacturers, retailers, product developers, and designers of licensed fashion merchandise are explored.

Fashion Business Management BS Degree Program

http://catalog.fitnyc.edu/undergraduate/majors/baccalaureatedegreeprograms/fashionmerchandisingmanagementmajor/

Upon graduating from the Fashion Business Management BS program, students will be skilled in the following: