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EP 363 — Beauty Entrepreneurship

3 credits; 3 lecture hours

This course is cross-listed with CM 363 and is for CFM and EP major students or Creative Entrepreneurship minor students with approval of the entrepreneurship minor coordinator.This course provides a dynamic forum for students to identify new opportunities in the fragrance, cosmetics, and toiletries industries to create innovative business ideas and product concepts. Students will develop the skills and the materials necessary to launch ideas in the Beauty Entrepreneurship space turning them into viable new business ventures.

Entrepreneurship for the Fashion and Design Industries BS Degree Program

Company and Project Formation: Students will be able to develop businesses and/or projects that drive innovation, establish a competitive advantage, and construct business models, all with commercial value. Business Foundation: Students will administer the tools and techniques for creating products, services, and/or systems that have commercial value. Technology: The combination of innovation and technological competencies will be employed to develop, assess and communicate business ideas in order to be able to provide innovative solutions to business and market problems and the unmet needs for the creative industries. Critical Thinking: Students will be able to define and analyze the key components of innovation, products, services and businesses necessary to formulate solutions. Global Economy: Students will have the ability to assess diverse market and business needs to meet the changing marketplace dynamics of the global economy. Leadership/Interpersonal Skills: Students will be able to construct and employ written, oral and supporting collateral, presentations, skills, techniques, strategies and the materials needed to develop the leadership and interpersonal skills necessary for businesses, programs or ideas.