Search Results
AC 114 — Introduction to Integrated Marketing Communications
3 credits; 3 lecture hours
This course provides students with a broad background to marketing concepts as they apply to integrated marketing communications (IMC). Students explore the role of marketing both within the organization and the external environment in which firms operate. The process of developing marketing with an IMC perspective is addressed, as well as how managers use these elements to gain competitive advantage in a global economy.
Footwear and Accessories Design One-Year AAS Degree Program
...of one of the following: AC 111 , AC 114 , AC 141 , AR 115 , CD 113...
Footwear and Accessories Design AAS Degree Program
...been met) totaling 4 credits: AC 111 , AC 114 , AC 141 , AR 115 , CD 113...
Direct and Interactive Marketing BS Degree Program
...following courses prior to entering the program: AC 114 and SS 141 . OVERALL BACHELOR'S...
Fashion Design–Children’s Wear
...for which prerequisites have been met), or AC 114 , BE 261 , CL 112 , CT 305...
Fashion Design–Intimate Apparel
...for which prerequisites have been met), or AC 114 , BE 261 , CL 112 , CT 305...
Fashion Design–Knitwear
http://catalog.fitnyc.edu/undergraduate/majors/baccalaureatedegreeprograms/fashiondesignknitwear/
...for which prerequisites have been met), or AC 114 , BE 261 , CL 112 , CT 305...
Fashion Design–Special Occasion
...for which prerequisites have been met), or AC 114 , BE 261 , CL 112 , CT 305...
Fashion Design–Sportswear
http://catalog.fitnyc.edu/undergraduate/majors/baccalaureatedegreeprograms/fashiondesignsportswear/
...for which prerequisites have been met), or AC 114 , BE 261 , CL 112 , CT 305...