Cosmetics and Fragrance Marketing
Bachelor of Science Degree Program (BS)
Applications accepted for fall only. HEGIS 0599
The major in Cosmetics and Fragrance Marketing offers students the creative, technological, and analytical capabilities necessary to prepare for executive, managerial, and support positions in the cosmetics, fragrance, and toiletries industries.
| Semester 5 | Credits | |
|---|---|---|
| MAJOR AREA | CM 341 - Cosmetics and Fragrance Marketing | 3 |
| RELATED AREA | MG 304 - Information Systems | 2 |
| LIBERAL ARTS | MA 311 - Mathematical Modeling for Business Applications* | 3 |
| SC 046 - Basic Chemistry for Cosmetics and Fragrances Laboratory | 1 | |
| SC 146 - Basic Chemistry for Cosmetics and Fragrances | 3 | |
| choice - see Speech* | 3 | |
| Semester 6 | ||
| MAJOR AREA | CM 023 - Cosmetic Product Knowledge Lab | 1 |
| CM 323 - Cosmetic Product Knowledge | 2 | |
| RELATED AREA | DE 301 - Visual Presentation for the Cosmetics and Fragrance Industry | 2 |
| PK 302 - Packaging Design for Cosmetics and Fragrance Marketing | 2 | |
| LIBERAL ARTS | EN 321 - Strategies of Business Communication | 3 |
| MA 222 - Statistical Analysis* | 3.5 | |
| SS 242 - Microeconomics | 3 | |
| Semester 7 | ||
| MAJOR AREA | CM 024 - Fragrance Knowledge Lab | 1 |
| CM 424 - Fragrance Knowledge | 2 | |
| CM 442 - Global Brand Management in Cosmetics and Fragrance | 3 | |
| LIBERAL ARTS | SS 345 - Fundamentals of Finance for Fashion Industries | 3 |
| choice - see American History* G10 | 3 | |
| choice - see Foreign Language* G8 | 3.5 | |
| choice - see Social Sciences* G9 | 3 | |
| Semester 8 | ||
| MAJOR AREA | CM 423 - Cosmetic and Fragrance Product Development Workshop | 3 |
| CM 425 - Environmental Fragrancing | 3 | |
| IC 498 - Senior Internship D: Career Planning | 4 | |
| LIBERAL ARTS | PL 431 - Philosophy: Ethics | 3 |
| choice - see Foreign Language* | 3-3.5 | TOTAL CREDIT REQUIREMENTS |
| MAJOR AREA | 22 | |
| RELATED AREA | 6 | |
| LIBERAL ARTS | 38-38.5 | |
| Total Credits: | 66-66.5 | |
SUNY General Education Requirements:
A “G” followed by a number 1-10 identifies specific courses that meet SUNY General Education baccalaureate degree requirements (or visit fitnyc.edu/gened ).
G1 Basic Communication; G2 Mathematics; G3 Natural Sciences; G4 Social Sciences; G5 Western Civilization; G6 The Arts; G7 Humanities; G8 Foreign Language; G9 Other World Civilizations; G10 American History.
*Requirements: See below.
American History: 3 credits
CHOICE of EN 272 or LA 221 (G10).
Foreign Language: 6.5-7 credits
Two semesters of the same foreign language, one of which must be a 3.5 credit nonconversational course (G8).
Mathematics:
Algebra proficiency must be completed prior to enrolling in MA 311. Arithmetic proficiency must be completed prior to enrolling in MA 222.
Social Sciences: 3 credits
CHOICE of SS 353, 354, 355, 356, or 374 (any one of these meets G9).
Courses
CM 023 — Cosmetic Product Knowledge Lab
1 CREDIT; 2 LAB HOURS
Through laboratory and evaluation activities, students learn how cosmetics look, feel, and smell individually and when combined. In the studio, they compound products and begin to evaluate marketed cosmetics.
Prerequisite(s): SC 046, SC 146, and CM 341
Co-requisite(s): CM 323
CM 024 — Fragrance Knowledge Lab
1 CREDIT; 2 LAB HOURS
Through laboratory and evaluation activities, students learn how fragrance raw materials smell individually and when combined. Trained in the studio, they compound fragrances and learn to evaluate both fine fragrances and fragrances used in functional products.
Prerequisite(s): SC 046 and SC 146
Co-requisite(s): CM 424
CM 151 — The Business of Beauty
3 CREDITS; 3 LECTURE HOURS
This course provides an overview of the techniques used to market consumer products in the beauty industry from ancient times to the present. The history, culture, and key entrepreneurs of this industry and the companies they built are examined
CM 311 — The Cosmetics, Fragrances, and Toiletries Industries
3 CREDITS; 3 LECTURE HOURS
Introduces historical usage of cosmetics, fragrances, and toiletries and the transition from household recipes to marketable retail products. Describes types of suppliers, vendors, retailers, and auxiliary services involved in producing and marketing the products of the industry
CM 323 — Cosmetic Product Knowledge
2 CREDITS; 2 LECTURE HOURS
Students learn how cosmetics are created and manufactured for the marketplace and study the natural and synthetic raw materials used in the process. The marketability of cosmetics and regulatory issues in today's cosmetics business are also examined.
Prerequisite(s): SC 046, SC 146, and CM 341
Co-requisite(s): CM 023
CM 341 — Cosmetics and Fragrance Marketing
3 CREDITS; 3 LECTURE HOURS
Students learn the basic principles of marketing for the cosmetics and fragrance industry. Global and external factors, corporate capabilities, product need, planning, promotion, and launch are considered
CM 351 — The European Cosmetics and Fragrance Industries
3 CREDITS; 3 LECTURE HOURS
Students develop a firsthand understanding of the cosmetics and fragrance marketing process from the European perspective. Issues in product development, production, and retail marketing strategies are addressed through on-site visits to world-renowned manufacturers, suppliers, and retailers. Approximately three weeks in June.
Prerequisite(s): approval of instructor
CM 423 — Cosmetic and Fragrance Product Development Workshop
3 CREDITS; 3 LECTURE HOURS
Through a workshop format, students develop and implement strategies to create products in the cosmetics and fragrance industries. Emphasis is on determining the need for new entries in the market and the interdepartmental teamwork required to successfully launch a company's product.
Prerequisite(s): CM 323, CM 341, and CM 424
CM 424 — Fragrance Knowledge
2 CREDITS; 2 LECTURE HOURS
Learning about olfaction and the role played by the sense of smell, students examine how fragrances are created and manufactured for the marketplace. Natural and synthetic raw materials used in the manufacture of fragrances are studied. Students train in the classification of fragrances into odor families, evaluate the marketability of fragrances, and review the regulatory issues related to the business.
Prerequisite(s): SC 046 and SC 146
Co-requisite(s): CM 024
CM 425 — Environmental Fragrancing
3 CREDITS; 3 LECTURE HOURS
This course provides a historical background in environmental fragrancing from its spiritual origins in the ancient world to its current market status. Students develop a knowledge of technical terminology and become familiar with home fragrance delivery systems and fragrance types used for environmental fragrances
CM 442 — Global Brand Management in Cosmetics and Fragrance
3 CREDITS; 3 LECTURE HOURS
This course builds upon knowledge learned in CM 341 and focuses on the key components required to successfully manage a cosmetics or fragrance brand in a global environment. Topics include forecasting, planning, inventory management, global launch strategies, commerce partner selection, and growing profitability.
Prerequisite(s): CM 341